03 BLOCK STREET RECORDS
REBRAND DOC 234—34/2
IDS: 2023
OC/NV: 9-1 For my Identity Systems class, I was tasked with rebranding a local business and developing a color palette, type system, website, and examples of brand application. I chose to revamp a record store called Block Street Records, in which I chose a simple but bold color palette and refined logo that works with the limitations of a square canvas.